How I actually use AI in creative work — hands-on, not theory.
Obai Sukar — Co-Founder at NHJ
TechTown × aiSalon — Sunday, August 2, 2026 — 5:00 PM — Damascus
Scan toThat's it. That's the whole skill tonight.
Audio engineering and media production — studio, broadcast, live sound, post.
Karazah Channel — co-founder, MBR Arabic Language Award 2023.
Radio Al-Kul — co-founder, coverage by NPR and Al Jazeera.
AI joined the practice two years ago. It didn't start it.
For twenty-five years, every tool in the studio did exactly what I told it — nothing more, nothing less. I was the only variable.
AI broke that. The output got good enough, fast enough, that treating it like a plain tool stopped making sense. So I stopped. Every AI I use now gets treated like an internal hire — a role, a scope, something it's accountable for, same as anyone else on the team.
That's the real shift. Not that AI got powerful — that I changed how I manage it.
Tonight's pipeline isn't just cloud subscriptions. It's a full local AI system — dozens of tools, several models running entirely offline, built specifically for media production.
More on that when we close.
What used to take days can now start within hours.
A small team can test an idea that used to need more specialties.
Prototyping and testing alternatives is far cheaper.
The faster execution gets, the more selection, review and rejection are worth.
What do you want the audience to feel?
Which decisions produce that result?
What worked, what failed — and why?
This is where AI expands your reach and speed.
AI doesn't read your mind; it works on the decisions and references you give it.
Then we return to the start — as a better version of ourselves.
Sets the plan and splits the task.
Builds the file, the code, or the model.
Test the idea from opposing angles.
Checks the details before anything ships.
Vetoes physics, formulas, units, accuracy claims.
Vetoes every new surface, onboarding, information density.
Ship or no-ship — can a non-expert finish the task unaided?
The exact rules behind it — how the seats actually run — is a longer conversation than tonight.
The first answer is material for review — not a final verdict.
One idea. Three crafts will now serve it: sound, image, motion.
A sad song, but not typical — no clichéd nostalgia.
The result: the machine will make most of the decisions for you.
D Major
Gmaj7 → Dmaj7 · IVmaj7 → Imaj7
A low root on beat one, then the upper chord on beats two and three. F# is the shared anchor tone.
3/4, very slow. One chord per bar.
The progression does reach the tonic — but Dmaj7 keeps the landing open and translucent.
A precise prompt increases your steering power — it doesn't guarantee literal musical execution.
VPN on. Open suno.com. Paste the prompt. Hit generate.
What did it keep — and what did it rewrite without asking?
Stretch, refill your coffee, or grab me directly. Back in a few minutes.
A sad, cinematic photo of a person standing in the street — nothing clichéd.
The result: the machine decides for you — "cinematic" only in the generic sense.
The figure on a third of the frame, negative space opposite the gaze — the emptiness itself carries the feeling.
85mm, shallow depth of field — separating the figure without fully isolating it.
A cool rim light drawing only the edge, no fill — the mystery is part of the feeling.
Low contrast, desaturated broken tones; not black-and-white, not vivid.
A precise prompt increases your steering power — it doesn't guarantee literal visual execution.
ChatGPT or Gemini — paste the prompt. Generate.
Which choice did the model steal from you?
Animate the image of the person standing in the street — make it cinematic and emotional.
The result: the camera moves — but the meaning doesn't necessarily change.
A very slow push-in builds quiet tension; total stillness is sometimes stronger than any move.
One element in the frame stays visually locked for the whole shot.
Soft ease-in and ease-out; robotic linear motion is what exposes a generated shot.
Measured in seconds — not in vague description.
A precise prompt increases your steering power — it doesn't guarantee literal motion execution.
Gemini — or Magnific, and let it pick its best video model. Still + prompt. Generate.
Did the move carry the idea — or just dress it up?
Define what you want — and why.
Test several options against a clear standard.
Don't let liking a result erase your vision.
A standard for creative contribution — not a legal ruling on ownership or copyright.
Fix: one central registry; every retired system formally archived.
Fix: independent reviews; a clear line between error and uncertainty.
Fix: a locked reference, locked specs, every consistency tool available.
Fix: deliberate variance, natural pauses, a human take when needed.
Every stage has a right tool — and every tool has a failure to know before delivery.
Yes — from zero, with no hidden pre-made result.
No clear shift, no specific angle.
Every shot works alone — none together.
Character, color, lens or place keeps changing.
The camera moves; the meaning doesn't.
Huge trailer music smothering the idea.
Rhythm too even, diction too polished.
Ninety seconds, no dialogue, no human face until money arrives — the antagonist is a validation error. Twenty-eight storyboard stills, first scenes animated, two cuts from one spine.
Sixty-plus systems, one council, one standard — tonight is one room in a bigger house. The how lives in obaisukar.com and the masterclass, not in a one-hour talk.
One idea, pushed through sound, image and motion — plus a live look at what breaks and what to check before you trust a result. That local AI system I mentioned earlier? One piece of a much bigger practice.
Structuring AI advisors that actually check each other.
Real setup — rules, memory, how a working session runs.
The best practices, and the mistakes that were expensive.
The many AI tools, local and cloud, actually in use.
That's the masterclass. Tonight was one room in the house.
Vision and signature stay human.
Thank you — let's open the floor for questions.
Obai Sukar — Co-Founder at NHJ · obaisukar.com
techtown. × aiSalon — Sunday, August 2, 2026 — Damascus
Two minutes. Shapes the next session — and if you opt in, how I follow up with you.
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